Become an expert in content marketing. Master various aspects of planning and executing content marketing strategies to create impressive content with greater efficiency and impact.
54+ hours of high-quality e-learning content, 365 days access
Content Marketing is aimed at building authority, amplifying the message, acquiring, and retaining the intended audience. This could be achieved through generating Social Media blog posts, writing LinkedIn articles and creating content for Facebook posts, online journals, magazines, and even digital newspapers. Well written Marketing Content helps build the reputation of a trusted advisor.
This course trains participants to produce compelling and impressive Marketing Content, concentrating on the vital strategies, tactics, and best practices that a writer needs to create and enhance content marketing efforts. It helps participants learn various aspects of planning and executing strategies with greater efficiency and impact, guiding participants to harness the power of words to disseminate information and create impressive marketing content.
This course will be of particular interest to professionals in the field of:
✔ Digital marketing
✔ Online content planning or writing
✔ Business development
✔ Social media and search marketing
✔ Public relations
✔ Organizational communication
✔ 54 hours of high-quality e-learning content
✔ 1 progress quiz
✔ 1 practice project for a holistic experience
✔ Case studies on both B2B and B2C examples
✔ Assessment tests on completion of the course
✔ Comprehensive, up-to-date content
✔ Course completion certificate